Monday, June 21, 2010

First Look: Woolrich Woolen Mills S/S 2011

So this is how things end for Daiki Suzuki at Woolrich Woolen Mills - not with a bang, but with a whisper.  For those expecting some avant garde craziness think again.  S/S 2011 is a line of "Classic Mountaineering" gear based on the great hiking and rock climbing brands of Daiki's formative years.  Think Sierra Designs, Early Winters and other iconic brands of the 70's.  The idea here was to create highly functional rustic pieces with an urban elegance and simplicity.  Despite the current advancement in mountaineering clothes, Daiki stays true to his period of inspiration as cotton, corduroy, and tropical wool are prominently featured.  Overall I'm pleased that Daiki is ending his tenure at WWM not with some insane, unwearable statement making display, but instead with the kind of clothes that have made him one of the best working designers in menswear today.  It's a well-made collection that revels in the simplicity, functionality and history of garmenture and it shouldn't come as a surprise to anyone.

[All pictures courtesy of SLAMXHYPE.]


[Editor's Note: See more here.]


  1. That's a really ugly girl they got to model their men's clothes.

    Oh. Got it.


  2. I have to say John Woolrich and Bros looks much cleaner and wearable than this line.