Monday, July 25, 2011

Ovadia & Sons S/S 2012

Asking brothers Shimon and Ariel what their inspiration is pretty much tells you all you need to know about Ovadia & Sons.  Instead of giving you some fantastical line of bullshit they'll laugh and simply tell you that their clothing is, well, just clothing.  It's what they like.  It's what they wear.  It's menswear - plain and simple.  These guys, who I am proud to call my friends, haven't been doing O&S for all that long, but you would never know by looking at their garments.  Building a brand, especially one that exists within such a traditional menswear paradigm, is not easy and both Shimon and Ariel will be the first to admit it.  When you put everything on the line like they have perfection often seems like the only option.  And from the reaction Ovadia & Sons has been getting as of late you would think they have already achieved such lofty goals.  But it's not just internet hype.  No, O&S were wheeling and dealing at the most recent (capsule) NY.  Some of the most respected stores in the country were not just browsing the booth, but doing their best to lock up exclusive deals.  Yeah, that right there is when you know things are getting real, if you couldn't already tell by looking at the collection below.

S/S 2012 is probably the strongest I've seen from Ovadia & Sons.  I've been a huge supporter since day 1, but I think this most recent collection truly represents what they're trying to do.  They want to make classic clothing for a guy who appreciates classic clothing as much as they do.  Not many brands are committed to creating such a thorough one stop shop for everything you could possibly need.  From dinner jackets to hand embroidered knit ties - O&S has your back.  One final thought, it's easy to get jaded when you look at menswear all day, every day for both work and pleasure.  Every single time I step foot into the Ovadia & Sons showroom I get excited like it's my first time discovering this wonderful thing called menswear.  And that's really all I have to say on the matter.  Enjoy.



  1. munf give me that damn leather bomber. too fresh.

  2. blarg. this is... fuck words man.


  4. These are great! The blue blazer and the yellow jacket are my favorites. Well done.

  5. Nice clothes but these kids are coming increasingly across as massive herbs:

    1/2 of this stuff will never see production.

  6. Larry Cohn from BrooklynJuly 25, 2011 at 3:50 PM

    Anon @ 3:35

    Jealousy shining through. If you don't have anything good to say, don't say it at all. And always anonymous, of course.

    Used to son kids like you in high school.

  7. I'm all in favour of bright colours and cream jackets / pants / shoes, but this line comes across as part costume. Not a fan.

  8. Wow, the yellow/black (reversible?) jacket is tops. Does anyone have an idea what that puppy will retail for?

  9. I love look # 1 its so 20's vintage feel.
    Love the paint splatter shorts!
    Awesome execution.

  10. Guys named 'Larry Cohn' never 'sonned' anyone...

  11. The kids crushed it.

  12. Wow, there might be some lovely pieces here, but on the whole, this looks like a Halloween costume catalogue from American Male, circa 1982. A pith helmet? Seriously? This dandy stuff is getting out of control. Come back to planet Earth.

  13. I love every look here.
    Especially that leather and yellow jacket.
    I would love to see what some of the funny guy Anons that comment on here wear and do for a living.

  14. Highly, highly wearable. Thats what I love most about this lookbook.

    Oh, and I guess when 20,000+ people love this collection, there has to be a few HATERS.

    O&S you're a rare breed in this menswear world.


  15. Their shoes as well, Lawrence?

  16. Aaaaaaaaaaand everything in this collection, get ye into my closet. Seriously.

  17. Pith helmets, hell yes. I've been saying these need to make a comeback for a while. Safari swag.

  18. Have you seen their colored trousers? AMAZING! And only a true man, I believe, can pull them off!

  19. I just take a peek and I discovered your post. I find this mens dress awesome and incredible. I will refer this to my friend. Thank you for sharing.


  20. I like most of the looks (some of the outfits are a little too precise for my taste) but what's with all the pants being three inches too short? Is that really the current style? If so, I have to say I'm not a fan of that.

  21. Nice Post, Thanks for your very useful information...

  22. Mens Wear Useful collection. We like this sharing information.

    From: here

  23. Hello admin Sir,
    All the products in your website everybody do like it. According to my know, Your site's products very respectful and a lot of selling continuously. Also on the site's display the products look very nice. Your product photos must be Edited by a graphic designer. Because if you do not edit, Photos can be seen in background, shadow, more unnecessary objects. so put on necessary products photo and Everything unnecessary objects has to be delete. If they do not, Products will not look good on the site. So, We have a big team, Everyone in the team professional graphic designer. The team works just like the needs of the buyer.
    They work at three shifts. Our Website (

    The team provide works……
    Clipping path
    Background Remove
    Image retouch
    Natural shadow create
    Jewellery Retouch
    Fashion photo Edit
    Image masking
    Color correction
    Neck joint
    And your any online Product

  24. our article was awesome thanks for sharing stunning post grass carpet dubai

  25. Wow, What a Excellent post. I really found this to much informative. It is what i was searching for. I would like to suggest you that please keep sharing such type of info. Thanks
    timing tablets price in pakistan

  26. Are you looking for the professional and reliable assignment writing services with top experts? Then Try out You don’t need to move even an inch to get your law assignment help done. In case you are not satisfied with the quality of writing or feel that some portion can be amended, you can revert to us without any hesitation. We provide unlimited revisions until you are 100% satisfied. is customer-friendly and open to communication. We are doing our bit to help you learn better and improve your grades. By bringing together subject matter experts from all across the globe, we ensure online homework help and Accounting Assignment Help through day and night. The customer support team of the statistics homework help website should be available 24×7 to help resolve any issues or queries you might have regarding placing the order, reviewing the draft assignment, or any other issue related to the Assignment help.

  27. Thank you for sharing the useful post. A reader got a lot of information from this post and utilized it in their research. I also provide independent support for the outlook email. So if you are facing issues with the outlook account then contact me for outlook email support.
    Also Read: Outlook not connecting to server | Outlook send receive error | Why my Outlook email is not working?

  28. It is really helpful for readers who are looking for online assignment help. I also work in the same area and provide assignment help to students for various subjects. Most of my students are from parts of the UK, USA, India, and Singapore. Our team of professors are from reputed Colleges. Visit our website to know our areas of expertise and let us know if we can be of help. Also Read:
    how many pages is 1000 words,
    how many pages is 2000 words,
    how many pages is 1500 words,
    about us
    informative speech subjects.

  29. Hi, I love to see your recent post for expanding the knowledge set as much as I can. We like to see latest work with the proper linking of Assignment Help USA service.

  30. Algebra Homework Help better understand this; thus, we attempt to provide students with unique assignment help to keep them out of trouble. Students who want to get good scores can use our assignment writing service and rest, knowing that they will get work that will never let them down.

  31. As a student, you may not get the best Arts assignment helpconsequently, I recommend that you visit our website to get the best Arts assignment help from our well-qualified experts.

  32. The five renowned singers sang some of their most famous songs in the midst of California's SoFi Stadium during the fifteen-minute concert, and it was undoubtedly a show to remember.

    Snoop Dogg kicked off the show by performing The Next Episode, a Dr. Dre song, and Snoop Dogg Super Bowl Halftime Tracksuit his odd attire and dancing routines had a profound purpose.