Monday, May 23, 2011

Revisiting Boglioli S/S 2009

For S/S 2009 Boglioli turned out one of the best ad campaigns and lookbooks of recent memory.  I've talked about it before, but I recently found a behind the scenes video that documents the shoot, which took place on location in the Republic of Seychelles.  If you ever need a reminder that the man makes the clothes (apologies to Mark Twain) and that dressing should be fun, look no further than what Boglioli's marketing department was doing in '09.



  1. I'm not sure what point you're trying to make by posting a video of some Italian fashionistas putting expensive clothes on poor Africans and instructing them to dance.

  2. THIS IS THE REAL FASHION B O G L I O L I Italian style