First Look: Palmer Trading Company

Palmer Trading Company is a new NYC spot (137 Sullivan Street to be exact) specializing in that beautiful thing we all love or love to hate - Americana.  David and Willy are a Massachusetts design duo specializing in men's footwear and accessories, which they sell at PTC.  The two also hawk a variety of vintage gear in a store they describe as a "living room".  You know, "a place to relax and feel the generations of America."  They just opened last week so stop by, say hello and feel the generations if you happen to find yourself in the area.  Can a domestically manufactured private label moccasin business specializing in an aesthetic many feel has oversaturated the menswear market survive on the mean and jaded streets of NYC?  You tell me (I, personally, hope so).  From the looks of it, so far so good.  Both the retail space and mocs seem on point like an arrow.  As it tends to do, time will tell...

-L.A.S